# We're excited to launch Announcements

**URL:** <https://community.sendbird.com/t/were-excited-to-launch-announcements/856>\
**Category:** Announcements\
**Tags:** chatsdk\
**Created:** [August 27, 2020, 7:24pm UTC](https://community.sendbird.com/t/were-excited-to-launch-announcements/856 "2020-08-27T19:24:51Z")\
**Posts on this page:** 11\
**Page:** 1

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**Author:** ![Sendbird](https://sea2.discourse-cdn.com/flex020/user_avatar/community.sendbird.com/sendbird/32/5002_2.png) [@Sendbird](https://community.sendbird.com/u/Sendbird)\
**Post date:** [August 27, 2020, 7:24pm UTC](https://community.sendbird.com/t/were-excited-to-launch-announcements/856/1 "2020-08-27T19:24:51Z")

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We’re excited to announce the launch of Announcements for Sendbird Chat - a new engagement channel in the Sendbird Chat platform.

With Announcements, modern brands and marketers can reach customers by sending relevant and memorable messages to their existing chat streams and forge real human connections with their customers.

![announcements](https://us1.discourse-cdn.com/flex020/uploads/sendbird/original/1X/2cf201b13c3318344a21dcf09d5de1296332c197.gif)

Announcements enable you to engage with your customers directly within chat in your app. Whether you’re a marketplace aiming to drive higher conversions, an on-demand business trying to grow adoption of a new service, a healthcare business trying to proactively engage patients, or an online community trying to nudge user participation — engaging customers in the moments that matter to your business is the foundation for business success.

Learn more about Announcements on [this blog](https://blog.sendbird.com/introducing-announcements-for-sendbird-chat-for-increased-in-app-customer-engagement), or start using it today by visiting the [docs](https://docs.sendbird.com/).

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**Author:** ![tahiralvi](https://sea2.discourse-cdn.com/flex020/user_avatar/community.sendbird.com/tahiralvi/32/407_2.png) [@tahiralvi](https://community.sendbird.com/u/tahiralvi)\
**Post date:** [September 22, 2020, 12:29pm UTC](https://community.sendbird.com/t/were-excited-to-launch-announcements/856/2 "2020-09-22T12:29:51Z")

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Hi @eric.kim

A great addition to already available features in SendBird. This will really help to mature the chat experience to the end users.

Great.

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**Author:** ![eric.kim](https://sea2.discourse-cdn.com/flex020/user_avatar/community.sendbird.com/eric.kim/32/8_2.png) [@eric.kim](https://community.sendbird.com/u/eric.kim)\
**Post date:** [March 10, 2021, 9:31pm UTC](https://community.sendbird.com/t/were-excited-to-launch-announcements/856/3 "2021-03-10T21:31:59Z")

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Cool! @tahiralvi

Thank you for your kind words.

Were you able to use announcement feature by any chance?

Thanks,

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**Author:** ![tahiralvi](https://sea2.discourse-cdn.com/flex020/user_avatar/community.sendbird.com/tahiralvi/32/407_2.png) [@tahiralvi](https://community.sendbird.com/u/tahiralvi)\
**Post date:** [March 11, 2021, 8:34am UTC](https://community.sendbird.com/t/were-excited-to-launch-announcements/856/4 "2021-03-11T08:34:43Z")

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Hi @eric.kim

I used this feature to make an announcement from the moderator of the chat group, in my case when something new is coming or for a general announcement for an event.

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**Author:** ![manuela](https://sea2.discourse-cdn.com/flex020/user_avatar/community.sendbird.com/manuela/32/1147_2.png) [@manuela](https://community.sendbird.com/u/manuela)\
**Post date:** [April 7, 2021, 10:17am UTC](https://community.sendbird.com/t/were-excited-to-launch-announcements/856/5 "2021-04-07T10:17:59Z")

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Hi guys. I was wondering, can anyone tell me what is the difference or the advantages/disadvantages of using Proactive Chats or Announcements? Which one to choose for an app when announcing a new article available for example? Thanks 🙂

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**Author:** ![manuela](https://sea2.discourse-cdn.com/flex020/user_avatar/community.sendbird.com/manuela/32/1147_2.png) [@manuela](https://community.sendbird.com/u/manuela)\
**Post date:** [April 12, 2021, 8:56am UTC](https://community.sendbird.com/t/were-excited-to-launch-announcements/856/6 "2021-04-12T08:56:30Z")

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@eric.kim .kim can you give some clarity on the difference between announcements and proactive chats? Thank you!

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**Author:** ![Sahar\_Fatima](https://sea2.discourse-cdn.com/flex020/user_avatar/community.sendbird.com/sahar_fatima/32/2152_2.png) [@Sahar\_Fatima](https://community.sendbird.com/u/Sahar_Fatima)\
**Post date:** [March 7, 2022, 11:23am UTC](https://community.sendbird.com/t/were-excited-to-launch-announcements/856/7 "2022-03-07T11:23:39Z")

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i need help.(urgent) i want to send message for a reminder to a particular user, not all. is it possible? eg if its time for an announcement to a user but want to send in chat message about the announcement.  
Can we do this

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**Author:** ![walter.rodriguez](https://sea2.discourse-cdn.com/flex020/user_avatar/community.sendbird.com/walter.rodriguez/32/546_2.png) [@walter.rodriguez](https://community.sendbird.com/u/walter.rodriguez)\
**Post date:** [March 7, 2022, 5:06pm UTC](https://community.sendbird.com/t/were-excited-to-launch-announcements/856/8 "2022-03-07T17:06:45Z")

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From you Dashboard or Platform API you should be able to send an announcement to a particular user.

 ![Screenshot 2022-03-07 at 17.04.29](https://us1.discourse-cdn.com/flex020/uploads/sendbird/original/2X/3/33828f03aab571dc7ab16b826edbb066127730d1.png)

More about announcements here:

> **[Announcements | Chat Platform API | Sendbird Docs](https://sendbird.com/docs/chat/v3/platform-api/guides/announcements#1-announcements)**
>
> Learn about the functionalities of announcement.

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**Author:** ![nuclear](https://sea2.discourse-cdn.com/flex020/user_avatar/community.sendbird.com/nuclear/32/3199_2.png) [@nuclear](https://community.sendbird.com/u/nuclear)\
**Post date:** [January 25, 2023, 5:21pm UTC](https://community.sendbird.com/t/were-excited-to-launch-announcements/856/9 "2023-01-25T17:21:06Z")

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How can I integrate announcements into the UIKIT that I’m using ?

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**Author:** ![Tyler](https://sea2.discourse-cdn.com/flex020/user_avatar/community.sendbird.com/tyler/32/810_2.png) [@Tyler](https://community.sendbird.com/u/Tyler)\
**Post date:** [January 26, 2023, 5:25am UTC](https://community.sendbird.com/t/were-excited-to-launch-announcements/856/10 "2023-01-26T05:25:14Z")

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@nuclear Please see my comment in the other thread you created.

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**Author:** ![Tyler](https://sea2.discourse-cdn.com/flex020/user_avatar/community.sendbird.com/tyler/32/810_2.png) [@Tyler](https://community.sendbird.com/u/Tyler)\
**Post date:** [January 26, 2023, 5:25am UTC](https://community.sendbird.com/t/were-excited-to-launch-announcements/856/11 "2023-01-26T05:25:20Z")

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